About Us

What does H.W. Herrell Distributing do?

Delivering beer requires a fully dedicated staff to work with our suppliers from the time our product is ordered to the time it hits the shelf at our retailers.

As a distributor, we maintain continuous contact with our retailers and build long term relationships, in an effort to deliver the highest quality of products and services to meet their needs.

Our company invests time and money, with our brewers, in educating our staff. Our staff in turns educates our retailers about new brands, current promotions, marketing, and temperature requirements for safe storage.

Freshness is of the highest importance as a beer distributor. It requires a lot of effort on both the distributor and retailer to monitor the code dates and properly rotate the beer to ensure the freshest product is being received by the consumer.

Our Sales Department works very closely with the brewers to anticipate sales and places orders weeks to months in advance. Trend analysis from past years will also play a role in predetermining the anticipated needs of the market and individual retailers. The Sales Representative places the beer orders daily.

Our Operations Department works closely with Sales for inventory management and ordering from the brewers.

Now the brewer has to brew it, package it, and deliver it to the distributor.

Our Logistics Department ensures that all products are stored at the required temperature for each brand/package. We have a segmented temperature controlled warehouse. This ensures the beer remains it’s freshest.

Our drivers then load each truck and deliver to hundreds of retailers each week.

H.W. Herrell Distributing success is primarily dependent on three assets:

  • Talented and dedicated personnel.
  • The goodwill of our clients established by H.W. Herrell Distributing responsibility, accountability and performance.
  • Motivation, training, and rewards ensure that we continue to reinvest in the first asset.

By always striving to deliver the highest quality work product directed to specific client needs, we continue to strengthen our customer relationships.  The work environment is relaxed but disciplined, and quasi-academic, reflecting our high standards of professionalism.

Responsibility Matters. Anheuser-Busch brews its products to be enjoyed by adults.

© 2012 Anheuser-Busch, Inc. St. Louis, MO-USA

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